Email marketing campaings
I worked with the creative agency RAPP to deliver custom templates for Virgin Media email marketing campaigns. The main design objective was to drive sales and increase subscription rates to their new deals. I created the mock-up creatives - t-shirts, pillows, logo placement, adapted the templates for different copy options to match their own and their collaborators (such as BT sport & O2) branding guidelines.
I worked mainly in Adobe XD and Photoshop but also in Illustrator.
social media ads
Another project I worked on was creating organic and paid social media posts & stories for Facebook, Twitter and Instagram. Their objective was to drive engagement and increase the subscription rate for the Priority app.
